Saturday, March 30, 2019
Impact of Non-Governmental Organisations (NGOs) in India
Impact of Non-Governmental Organisations (non authoritiesal organizations) in IndiaAbstractnon political science activityal organizations bear enceinte in number over the past age in India and has been an all-important(prenominal) factor that has an impact on backing, regimen and golf club. nongovernmental organizations change by reversal directly or indirectly with companies to fix proper corporate behaviour especially when it has an impact on the smart designate and environment. nongovernmental organizations entertain become an important stakeholder in line activities, government decisions by performing an important role in pointing out the shortcomings of government and Multi national corporations. The visibility of nongovernmental organizations has increased byout the geezerhood. Many corporations are partnering with nongovernmental organizations to carry out their corporal social responsibility tie in activities. So this stem aims at measuring the impact of nongovernmental organizations on Business, government and society through certain indicators and fiber try .Literature ReviewHansen and Spitzeck.H (2010) in their paper Stakeholder governanceAn analysis of BITC Corporate responsibility index bring forth found that over the years nongovernmental organizations have become an integral stakeholder of a multinational corporation. Companies are partnering with nongovernmental organizations in order to address social and fraternity needs . LaFrance and Lehmann(2005) in their paper Corporate-Awakening wherefore some corporations engage in Public Private partnership have found that the important factors why companies engage in CSR activities are to improve the community as a whole and companies provide the necessary finance , the nongovernmental organizations insure that the right amount reaches the right people. Hess and Warren (2008) in their paper have indicated that it is important that both the company and the society benefits f rom CSR activities. This is on the impact of nongovernmental organizationS on the business and society front.The impact of NGOs on the functioning of the government has excessively increased over the years. Inger Ull in his paper The role and impact of NGOS in ability victimisation found that NGOs have become the main service providers in functions where government loses efficiency and over the years NGOs have moved a step ahead from a mere flutter filling role to a capacity building role. So this paper aims at answering the research question In India are the NGOs able to play a signifi tin screwingt role in CSR activities of a company and inturn dish in the transformation of the society and Is the government in India shunting the role of NGOs in improving the society ?.MethodThe research methodology is a case use up base approach in which Procter and Gambles Shiksha course of study is taken to study how NGOs and companies stooge work in a cooperative manner to bring about a change in the society. The case of Karnataka is taken to discuss the kinship amongst NGOS and the government .Case DiscussionCSR ACTIVITIES IN INDIAA 2011 KPMG report showed that of 100 earning companies in India single 16% of the companies have a proper CSR strategy . so far after the 2009 rule that all companies must set aside atleast 2% for CSR activities many companies struggle in putting that to use. This is mainly because companies often lack expertise on how to manage these funds. This brings a wide range of opportunities for NGOs to step in . Major companies are relying on NGOs to manage the CSR activities. One of the companies that has successful CSR activity in quislingism with NGOs is Procter and Gamble through their Shiksha programPGs corporeal SOCIAL RESPONSIBILITY PROGRAM IN INDIAPGs flagship CSR program is the shiksha program which was started in 2005 when PG found that education is the sector in which consumers were willing to open in their own little way. Shiksha enable consumers to contribute for education of under-privileged children through simple brand choices. Since inception Shiksha has gathered close to around 22 crores for assistanting children for a break out education. The major(ip) pillars that help PG in this drive are the consumers and the NGOs with which PG has partnered with. It has partnered with NGOs like surrender the children India, Army wives welfare association, Round Table India etc where these NGOs help in building infrastructure, lay emphasis on education of daughter child and differently abled children . Through this program PG along with the NGOs have built SHIKSHA schools which gives children proper health and hygiene facilities at schools such as clean drinking water, advanced educational aids for children such as libraries and computer centres. Shiksha has also evolved into a national consumer achievement with give from media, employees , consumers and celebrities .IMPACT ON THE SOCIETYThe shiksha program now reaches around 385,000 children in across 200 schools in India. It has provided children with various facilities like digital subroutine library and schemes like mid-day meal and parivartan. In 2012 PGs initiative brought about remoteness learning program at Government High schools through which children had attack to listen to experts from various parts of the country. PG also partnered with IBTADA an NGO to adopt a girls high school in Rajasthan to encourage education of girl child. PGs key partner a NGO called Round Table India, takes sustainment of the maintenance and running of the RTI Shiksha schools . With the Motto of Padhega India Toh Badhega India PG believes that secret of brighter India lies in the future genesis attaining good quality education. Through this program PG commits a minimum bribe of 1 Crore every year.IMPACT ON BUSINESSCSR activities at PG had non only benefited the society , it has benefited the business activities of PG too. The shiksha program became a huge movement which was endorsed by top notch celebrities . This has increased the brand image of PG products among consumers. just by making the consumers also contributors to their CSR program , PG has made the consumers also their major partners in the CSR activities and gives them the sense of giving back to the society by purchasing PG products. All this wouldnt have been possible without proper partners who can shake up use of the funds appropriately and understand that the money reaches the right hands. So major credit for the success of this program is owed to the NGOs who ensure that all activities take place in a smooth manner. hence NGOs indirectly contribute to the growth of a company by helping companies manage the CSR activities.Therefore from the above example of PG we can conclude that a collaboration between a company and NGO can have a significant impact on the business and society.IMPACT OF NGOS ON GOVERNMENTOver the years NGOs have become an integral part of the society they have become the main service providers in areas where government fails to achieve. They not only play the role of gap filling but they also help in capacity building . Unless government and NGOs partner with each other capacity building initiatives will not be successful. But does the government in India really support NGO activities is a big question mark. Inorder to answer the question the case of affinity between government and NGOs in Karnataka is taken.IMPACT OF NGO IN KARNATAKAIn India there can be observed a pattern in the relationship between state and NGOs pre independence NGOs where silent partners . Post independence the relationship became antagonistic. The state sought to control the NGOs by sitting many restrictions and regulations. But in the present India most of the states work in a collaborative manner with NGOs and the NGOs have also become highly professionalized. Karnataka was one of the states which has an active co llaboration with NGOs. Karnataka has a fair amount of impulsive groups and they are majorly country-style oriented NGOs. One major factor for NGO phylogenesis in Karnataka is the devolution of powers within the panchayathi raj. Decentralization of power makes the relationship between the government and NGOs easier. The NGOs in Karnataka are mostly rural oriented NGOs but isolated from these there are NGOs who emphasize on developing importance on the alliance between the state and NGOs . In 1990 when Infrastructure was lacking in bangalore CIVIC was started to address the guinea pig of rapidly decaying infrastructure in Bangalore and to pressurize the government in winning necessary steps. Today Bangalore is one of the cities that has best infrastructure.Karnataka also has a strengthened formal networks which helps NGOs to express solidarity, share experiences and help in identifying developmental problems. Another important factor that has helped in the collaboration of NGO s and the state is the establishment of point of contacts. The government of Karnataka regulates and funds NGOs . The government has also taken initiatives in setting up NGOs or supporting existing NGOs . An example of this is the establishment of MYRADA inorder to resettle Tibetean stay homes. The government of Karnataka has also move to establish institutional channels for communication with the NGOs. In 1984 it set up a forum that consisted of NGO representatives and government heads and it was chaired by the development commissioner . This forum meets atleast twice a year inorder to discuss developmental problems and to scatter the procedural problems between the government and NGOs . This has facilitated a better relationship between the two parties. Today Karnataka is one of the states that has active voluntary groups and the number has increased year on year.From the above case we can conclude that if NGOs work in collaboration with the government they can have a huge impac t on the government and the societyConclusionThe number of NGOs in India has increased over years and they play an important role in the society. NGOs can also have a huge impact on business and government. Through CSR activities NGOs help companies in manging their funds and ensure that the money allocated for CSR purpose reaches the right hands. With proper collaboration with governments NGOs not only do the role of gap filling but they also help in capacity building. Therefore NGOs have a significant impact on business, government and society.ReferencesAllard, Gayle. The Influence of Government Policies and NGOs on Capturing Private Investment. Diss. Instituto De Empressa, 2008. WebHome. PGIndia.com Social Responsibility Programs in India Team Building, Employee Engagement. N.p., n.d. Web. 17 Mar. 2014.Hansen, and Spitzeck. Stakeholder GovernanceAn Analysis of BITC Corporate Responsibility Index. N.p., n.d. WebLafrance, and Lehmann. Corporate-Awakening Why approximately Corporat ions Engage in Public Private Partnership. (2010) n. pag. Web
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